Strategic Internet

Tips for better e-mail marketing campaigns (part 1)

With Internet, today it is easier to communicate with our clients and possible customers. Since more than a decade ago, companies have understood this and they have taken advantage of tools such as e-mail to approach clients with information about their stores, products and much more. Even though today we …

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Online Advertisement Strategies

Some weeks ago we talked about Search Engine Optimization (SEO) in An Entrepreneur Blog. Today we talk of what can be referred as SEO’s counterpart, which is Online Advertisement. I say it is the counterpart, because for SEO you don’t pay the search engine, such as Google, but for online …

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