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2014 is just starting and surely most of us have set forward goals, objectives and many things we hope to achieve this year. However it is very interesting if we not only think about the future goals, but we also reflect of what the past has left us. So why …

In this series, I am sharing with the readers of An Entrepreneur Blog some elements that are essential in order to have excellent results with our e-mail marketing campaigns. Being successful in this task is not easy but if we have into account some basic elements we will be able …

Hi, before I forget, we want (myself and my sister María Fernanda) to wish all the readers of An Entrepreneur Blog a happy 2014. We hope this year is full of successful and wonderful things. We also thank you for visiting our Blog and for being part of this “crazy” …

With Internet, today it is easier to communicate with our clients and possible customers. Since more than a decade ago, companies have understood this and they have taken advantage of tools such as e-mail to approach clients with information about their stores, products and much more. Even though today we …

There are many types of entrepreneurs (and entrepreneurships) that make it very difficult to classify them into categories. However there is a characteristic that allows us to classify entrepreneurs in two giant categories: for profit and nonprofit. In one side we have the “traditional” entrepreneur, where he creates companies seeking …

This is the last post of this series in which I wrote about the subjects we have to take into account when we decide to open an online store for our company. In each of these articles I have been addressing different elements. Among these are the importance of marketing …

Some weeks ago we talked about Search Engine Optimization (SEO) in An Entrepreneur Blog. Today we talk of what can be referred as SEO’s counterpart, which is Online Advertisement. I say it is the counterpart, because for SEO you don’t pay the search engine, such as Google, but for online …

In this series we have been talking about the implications of opening an online store. In the first four parts of it I wrote about the importance of marketing (SEO, SEM and Social networks), customer service, means of payment, inventories and storage. In this article I will write about the …

This is the last article in this series, but before I introduce today’s topic, I’ll do shot summary of the previous entries. In the previous 7 articles I’ve talked about security, knowledge, experience, sales speech, connection with the buyer, identifying roadblocks and persistence. In general, these 7 elements deal with …

In this point it must be clear that even though online stores are an excellent option in order to sell our products and services they need to enable certain requirements when we are creating them. In the first three posts of this series of articles I wrote about the importance …