Monthly Archives: June 2014

First Class Service, other type of businesses (part 1)

On many of my posts of the blog An Entrepreneur I have mentioned different Business Models that have been successful in Internet such as the Long Tail Model that big ones like Amazon have used. Let’s remember that this model sells a huge extension of niche products (even in addition …

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Marketing Strategies to Non-Clients (part 2)

I started this series of articles thinking in marketing strategies that are not centered in people that are not our actual potential clients. Therefore in the first post of the series I wrote about the strategy that Boeing has been using on the last years especially with their Blog Randy’s …

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Technologies for Entrepreneurs 10 – Project Management Software

For the 10th installment of this series about technologies for entrepreneurs, in the subcategory of software, there is a very interesting category. This category is software for managing projects. Every entrepreneur has projects of some sort, and this software aids us in previewing and tracking its progress. There are many …

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Marketing Strategies to Non-Clients (part 1)

In the physical and digital world, almost all companies focus their marketing efforts in their possible actual buyers. Therefor they invest huge amounts of money in radio, television and/or billboards and on the last years also in advertising campaigns on Internet such as SEM and Facebook. However some companies have …

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The Personal Brand model applied to Consulting Firms (part 2)

As I mentioned on my last post in the consulting firms’ traditional model, what they sell is the company’s brand and not the talent of their consultants. According to one of my teachers from university this is a better model because no one becomes essential at the firm. However in …

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Technologies for Entrepreneurs 8 – Office Software

For the eight installment of this series, I will deal with one of the most important categories in technologies for entrepreneurs, under the right software subcategory. In this case I’m talking about office related software packages, which we use on our daily life for so many things. The office software …

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The Personal Brand model applied to Consulting Firms (part 1)

When I was at the university enrolled on my E-Commerce degree, I had very good teachers, that at the same time where working for huge consulting firms, well known worldwide. I will never forget that one of these teachers once told me that when you are working on the consulting …

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A new company’s guide to contracting

For anyone the idea of setting up a new company may seem like a daunting prospect, however by taking things step-by-step it can be surprisingly straightforward to establish a contracting business. From establishing your company to obtaining the host of financial benefits attached to being a contractor, this article will …

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