Creating Strategies for Social Media VI – Others

This is the sixth and last article in this series about strategies in social media. If I addressed every single social network, I could easily write a book of several volumes, but in the context of this Blog this is not practical nor a good idea. However, there are only …

Read More »

Criteria for creating the Entrepreneur Team

One of the most important tasks an entrepreneur faces when creating a new project, is defining the team that will be with him. The decisions the entrepreneur makes in this stage can be responsible for the success or failure of the entrepreneurship. Also, it’s a very important element when seeking …

Read More »

Entrepreneurship types: Slavery or life quality

In the world of work different types of companies exist, with different cultures and offering different conditions to their workers. There are the businesses that don’t care for their human resources and the conditions in which they live. By contrast other companies do care for their employees and care if …

Read More »

Creating Strategies for Social Media V – Pinterest

In this series about Strategies in Social Media, I could not let out one of the biggest newcomers: Pinterest. This network, which is very young (they went live in 2010) has experienced an incredible growth and for example in the US it is the third largest social network. However due …

Read More »

Blue Ocean strategy: exploring less crowded markets

In the last post I wrote for this blog I talked about Reverse Innovation, in which innovation occurs in less developed countries` markets, where many of the basic needs of people in this places are not satisfied and a lot of solutions are not developed in contradistinction to what happens …

Read More »

Achieving Financial Independence as an Entrepreneur

One of the goals that every new entrepreneur wishes to achieve is financial independence. I define this financial independence for entrepreneurs, as receiving enough income to live without depending on additional sources, such as a paid job. Achieving this goal is not always easy and can take time, maybe months …

Read More »

The new innovation trend: Reverse Innovation

Innovation has been defined in many ways, but the definition we use in the consulting firm we own with my brother, founder of this blog is: innovation is the insertion of “anything” that can be an idea, a product, a service, or a process, among others, that is new for …

Read More »

How to use indicators in order to accomplish objectives and evaluate the strategy

When an entrepreneur decides to create a business one of the first things in which he has to think is the strategy. With a correct strategy he will achieve a competitive advantage with actions that protrude the company’s potential and in this way the business will achieve its objectives and …

Read More »

Creating Strategies for Social Media IV – YouTube

For this fourth article, I’ll be talking about the most popular Internet video platform in the world: YouTube. But before I start, let me explain why I believe YouTube is a social network, as many people only see it as a video distribution platform. First and foremost, YouTube allows the …

Read More »