Creating Strategies for Social Media III – Twitter

For the third article in this series, I will talk about the strategic presence in the second most popular social network in the world: Twitter. Although Twitter is far from achieving the 1 billion active users Facebook says it has, they currently have a respectful 300 million users worldwide. This …

Read More »

Creating Strategies for Social Media II – Facebook

In the first article of this series, I talked about the importance of thinking about Social Networks in terms of strategy. If you haven’t read this article, I invite you to do it, as you’ll understand some of the topics discussed here. For this article I will deal with the …

Read More »

Creating Strategies for Social Media I – Introduction

A couple years ago, I started writing in An Entrepreneur Blog about the importance of thinking of Internet and its relation with Strategies. I decided to write about this because I believe it’s a misunderstood subject that is very important for entrepreneurs and all type of companies. Also because this …

Read More »

Introduction to the Minimum Viable Product (MVP)

As an Entrepreneur and a Consultant in Technologies, Internet and Innovation, one of my jobs is to constantly keep updated on the latest topics, trends and more. I accomplish this in several ways, including reading all the time books, magazines, journals, websites and Blogs. Throughout this journey I have found …

Read More »

How much money should you ask your investors for?

When we have a business idea and we want it to become an actual business, we have to define many things in our business plan: Which is the product or service we are going to sell, the business model, the value chain, the market size, the operations plan, the schedule, …

Read More »

Prepare yourself to reach for your Goals

In previous articles of An Entrepreneur Blog, we’ve talked about the importance of visualization. In this process, one of the key aspects is to set your goals, prepare yourself to achieve them and feel as if you have already conquered these goals. This sounds more complicated than it is, however …

Read More »

The order affects the outcome: First traction then investment

Some days ago I was watching my news feed on Facebook when I saw a phrase from Juan Diego Calle, Founder and CEO of dotCo: “Worry more about getting traction for your business and less about raising money. If you get traction, you’ll raise money. It’s not the other way …

Read More »

Is it possible to keep working with long-term strategies?

Today businesses develop in a world that is constantly changing. This has made companies modify their modus operandi and they have shifted from long-term strategies to mid-term or short-term strategies. However many companies think they can still operate according to long-term strategies, but is this true? Is there any actor …

Read More »

Working with Difficult People

Everyone knows what is to work with difficult people. These persons are a pain and they make your life impossible or make you work harder when you shouldn’t have to. You can walk away from them, but many times you have to learn to work with them because that’s the …

Read More »

Today we Launch SecretosDeLaFlorida.com

For the year 2013, my sister and myself decided to do a change in the Strategy we were developing on our business and our online presence. Until yesterday we were working on An Entrepreneur Blog (Spanish and English versions) and our consulting firm, 360° Consulting. As part of a strategic …

Read More »